FOR IMMEDIATE RELEASE
Media contact Anne Howard
anne@annehowardpublicist.com
514-523-3771
Text 2 Christ – The Youthful way to Read Daily Scriptures
Start-Up Launches a Humorous Advertising Campaign
And Forms Radio Partnership too
TORONTO (rushprnews) 11/06/2006 – Josh Aego, the twenty-six year old CEO of Text 2 Christ (www.texttochrist.com) has created a humorous advertising postcard campaign to promote the recently launched Text 2 Christ cellular phone text-message service. The postcard consists of images of different subjects with and without a halo or wings entitled Normal Tree to Holy Tree, Regular Dog to Holy Dog finally leading up to A Phone to Holy Phone with Text 2 Christ in the screen. Quite Clever!
These postcards will be used for online advertising, print and mailings and are sure to attract the attention of Christians and non-Christians alike with its sweet humor.
This is how Text 2 Christ service works. Every morning subscribers receive to their cellular phone a passage from the Bible. The scripture are taken from the Living Translation or the New International Version chosen for its modern and youthful interpretation of the scriptures. The fee for these daily uplifting messages is only fifty cents per day and will not require to sign on to a long-term or complicated contract.
In addition to its postcards campaign, Text 2 Christ is forming partnership with radio stations such as the one formed with CJSB 104.5 http://www.stillwaterbroadcasting.com/. This is how it works: Text 2 Christ created the keyword FAITH and the radio DJ tells its listeners to text the word FAITH to 247478. The stations may provide its own content to send to users, such as daily devotionals, or use Text 2 Christ scriptures. The revenue share is from 35% to 50% depending on the number of subscribers.

Text 2 Christ, a Canadian start-up to watch closely in the coming months, is planning to break into the American market by February 2007. Its expansion will soon include the delivery of uplifting text messages from all walks of life to the public.
If you would like to receive additional information about this service, please contact Anne Howard at 514-523-3771, or by emailing her at anne@annehowardpublicist.com
Text 2 Christ
Website: www.texttochrist.com
Youth site: www.texttochrist.com/youth
WWW.annehowardpublicist.com, anne howard publicist and writer
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